Turn your vision into an actionable plan for purposeful growth with this FREE Marketing Strategy Workbook
About the Workbook
Assemble Your Strategy is a hands-on companion to the Map, Measure, and Master workshop. This free downloadable workbook is designed to help business owners like you create a flexible, data-driven marketing strategy that adapts to real-life challenges. And actually gets results!
Through a mix of guided exercises, proven tools, and real-world examples, you’ll uncover what’s working, what’s not, and what to do next. Whether you’re a solopreneur seeking clarity or a small team prepping for scale, this workbook gives you the space to reflect, plan, and move forward with confidence.
What You’ll Learn
Inside the workbook, you’ll:
- Reflect on your strengths, business model, and personal motivations using tools like the Ikigai map and BANK profile.
- Diagnose common business “symptoms” like burnout, cash flow issues, and poor time management. Then, link them to actionable marketing solutions.
- Identify if you’re building a lifestyle business or enterprise, and set goals aligned with the path you actually want to take.
- Map out your project plan, complete with KPIs, data tracking tips, and tools for continuous review and refinement.
- Define your brand identity, sales style, and decision-making strategy to better connect with your audience and convert more clients.
- Explore real-world case studies from businesses just like yours, because you’re not in this alone.
Who This Is For
This workbook is a great fit if you’re:
- A service-based business owner juggling growth, marketing, and burnout
- A creative entrepreneur craving more structure without losing your spark
- Someone who’s got the passion—but not a clear plan—for what’s next
- Tired of downloading random templates that don’t reflect how real businesses work
- Looking for a reusable tool that grows with your business, not just a one-time fix
What You’ll Walk Away With
- A personalized snapshot of your business today
- A flexible project plan (that you can actually stick to)
- Tools to track, measure, and adjust your goals over time
- Clarity about your brand, audience, and role as a business owner
- Confidence to lead your business with vision, not just vibes
About the Creator
Nicole Kurtz is an instructional designer and marketing strategist who helps overwhelmed business owners bring clarity to chaos. Through Aducate Digital, she transforms fuzzy goals into creative, structured strategies with purpose. This workbook is part of her Map, Measure, and Master system because good strategy should feel empowering, not exhausting.
Download the Workbook
Ready to turn your big ideas into a strategic marketing plan you can actually follow?
