NORTH AUSTIN NEUROTHERAPY

HERE'S THE STORY

North Austin Neurotherapy logo featuring two beige-colored human head outlines connected by a single line—one head has a tangled scribble representing confusion, while the other has a smooth spiral representing clarity. The business name is written in an elegant script below.

THE MAIN CHARACTER

North Austin Neurotherapy, founded by Amy McAllister, provides IASIS Microcurrent Neurofeedback therapy to help individuals struggling with anxiety, ADHD, sleep disorders, and other neurological challenges.
a dart board with an arrow

THE SETTING

A specialized neurotherapy practice located in North Austin, Texas, offering non-invasive brainwave-based treatment to improve mental and emotional well-being.
a purple line art of a book

THE CONFLICT

Despite offering a science-backed, effective treatment, North Austin Neurotherapy struggled with public awareness. Potential clients didn’t understand neurotherapy or how it could help them. They needed clear, compelling marketing materials to educate and attract new clients.

RESOLUTION

Amy McAllister knew her neurotherapy services could be life-changing, but she needed a way to communicate this effectively to her target audience. Many potential clients had tried traditional therapy without success and were hesitant to invest in another approach. To bridge this gap, Aducate Digital stepped in to create a professional, informative trifold brochure.

The brochure needed to serve two distinct purposes:

  1. Direct Client Outreach – It had to reassure potential clients, explaining neurotherapy in a way that felt approachable, hopeful, and easy to understand.
  2. Referral Partner Engagement – It also had to appeal to healthcare professionals and therapists, providing a clear blueprint of the benefits and process for referring patients.

Using Aducate Digital’s instructional design skills that make the intangible tangible, we developed a brochure that was clear, engaging, and actionable. The messaging was designed to educate while inspiring trust, positioning Amy as a knowledgeable and compassionate provider.

The Outcome

Aducate Digital delivered a polished, strategically structured trifold brochure with:

  • A warm, solution-focused tone that made neurotherapy feel approachable.
  • Clear headlines and taglines tailored for both direct clients and referral partners.
  • FAQs and key messaging to address common client concerns.
  • A professional yet personal touch, including Amy’s headshot and bio, reinforcing trust and credibility.

DELIVERABLES

TESTIMONIAL

“Working with Aducate Digital was a game-changer! They took all the complex, intangible aspects of what I do and turned them into a clear, compelling brochure that actually speaks to my clients. I finally have a marketing piece that reflects my passion and helps people understand how neurotherapy can change lives. I was so happy with the outcome that I immediately wanted more materials—and I’ve already sent several referrals their way!”

Amy McAllister

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